Online Presence Optimization
Online Presence Optimization is the process of making your business (not just your website) visible to potential customers/ clients that are active online - not just on search engines, but also on blogs, directory listings, review sites and social networks.
Online Presence Optimization- $300
You are a new business and need to have exposure online. This package is for you. We have an exclusive software to list your business in over 100+ directories. Unlike our competitors, we know that software can have glitches, therefore, we take the time to manually optimize the top 20 listings assuring that the pictures and descriptions and punctuation is consistent across all platforms.
Online Presence Assessment - $250
This is where we perform an online audit of what you look like online. We run our software that searches the internet to see what's being written about you.
Using the data that we gather, we created a complete list of what you have and what you don't have and should have to optimize you business online presence.
At the end you will receive a digital complete and comprehensive report on our findings.
Online Presence Repair - $250
After you have had an Online Presence Assessment you may want us to perform your online presence repair. In this stage, we repair your social media profiles and online business directories. We check each recommended social media profile's existence and make necessary changes to ensure that your brand is consistent across the World Wide Web. Implementing your accurate business information and optimal keyword placement is key here.
*Starts at $250
Online Presence Strategy $400
This is where we get serious about your social media efforts. We put together a strategy which will include the following elements:
Goals - Defining goals will ensure your online presence strategy has a clear focus
Target Audience - Determining target audiences is an essential part of any online presence strategy, as they may differ from your brand's normal key markets.
Competitor Analysis - By examining content and activities that do and don't work for competitors, you will get a better understanding of which tactics resonate with your target audiences.
Self-Analysis - We will examine your brand's existing profiles which will determine tactics that will and will not work with the new strategy.
Channels - Establish which profiles to use to deliver the best results
Content - Create a content calendar for posting
Tactics - Your online presence strategy is built on the tactics that we will describe in this section.
Monitoring - How will these efforts be tracked and monitored?
Marketing - Outline a recommended course of action to take for online marketing.
Note: There are 3 levels to this package. To get started, we require a 2nd level purchase and a consult.
*Starts at $400
*Each Level is determined by a couple of factors - how many locations your business has, what your goals are, and at what level of online involvement is needed. Feel free to contact us with any questions.